Vision
1.1 One-line North Star
Gaff will be the global on-chain soccer economy, where digital clubs, players, and competitions function like real assets: owned, tradable, composable, and provably fair.
1.2 What that world looks like
A. Clubs without borders
Anyone can found a club, set identity (crest, kits, philosophy), and compound skill into equity: scouting, training, tactics → appreciating player NFTs and tournament revenue.
Dynasties become possible: multi-season continuity, historic rivalries, and fan-priced sponsorships that persist across years and formats.
B. Talent markets that mirror the real game
Global scouting: managers surface prospects from academy pools, form streaks, or underpriced attributes.
Player mobility: NFTs are developed, loaned, and transferred with transparent terms (loan fees, buy clauses, revenue shares).
On-chain provenance tracks every transformation: training history, injuries, minutes, rating arcs.
C. Competitions that run themselves
Smart contract tournaments lock entries, schedule simultaneous rounds, auto-advance brackets, and pay out instantly.
Tie breakers, awards, and histories are deterministic and auditable, trust is designed, not requested.
D. An ecosystem big enough for everyone
Leagues, brands, and media onboard through white-label tools and revenue shares.
Communities create third-party analytics, trading terminals, and scouting overlays against open data and sockets, earning via affiliate & referral rails.
The result is tens of millions of managers playing, building, and transacting in a single liquid graph.
1.3 Pillars that make it inevitable
Ownership by default Everything meaningful is an asset: players, tickets, revenue shares, collectibles. If it has value, it’s yours, portable and provable.
Fairness you can verify Format separation (Knockout vs Mixed), simultaneous rounds, unified tie-break rules for both UI and payouts. No jank, no “admin overrides.”
Surplus over sinks Training, academy, and scouting create saleable surplus. The shop is transparent and capped. Your discipline is worth money, not just screen time.
Open by design APIs, event sockets, and marketplace standards let anyone build dashboards, bots, and tools. More builders → more liquidity → more value for everyone.
UX without compromise Gasless for day to day, hard settlement underneath. Web2 polish with Web3 rights, no velvet rope when you want to sell, loan, or withdraw.
1.4 The flywheel
Better Sim → Better Assets → Deeper Liquidity → Bigger Payouts → More Managers → More Data → Better Sim.
Higher fidelity simulation and training loops increase player differentiation.
Differentiation drives price discovery and trading volume.
Liquidity funds larger prize pools and sponsorships.
Bigger prizes attract more managers and brands, creating more event data.
More data improves the sim and scouting signals, and the cycle accelerates.
1.5 What success looks like (North-star metrics)
Users: 10M+ managers, 30 day retention > 35% for active clubs.
Economy: Player NFT GMV $1B+, loan markets > 15% of volume, average time to sale < 72h.
Competition: > 500k monthly tournaments, > 95% automated completion (no admin touch).
Fairness & trust: 100% of payouts & awards verifiable on-chain, < 0.5% dispute rate.
Ecosystem: 1,000+ active third-party apps/tools, top 500 earners making meaningful income from overlays, leagues, or referrals.
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